American Marketing Association - Central Pennsylvania Chapter

Marketing Meet-Up
2025-07-24 08:00 - 10:00 UTC | Broad Street Market, 1233 North 3rd Street, Harrisburg, PA, 17102, United States
Join the Central PA Chapter of the American Marketing Association for our next Marketing Meet-Up on Thursday, July 24 at Elementary Coffee in the Broad Street Market.
This relaxed, informal gathering is open to all marketing professionals, students and enthusiasts, including AMA members and non-members.
Come prepared to share ideas, gain fresh insights and network with local industry experts and peers. Whether you’re looking to brainstorm new advertising concepts, explore communications strategies or connect with fellow marketers, this event is the perfect opportunity to expand your knowledge and professional circle.
Register for this event by visiting Eventbrite.
We look forward to seeing you there!

Marketing Meet-Up
2025-06-27 17:00 - 19:00 | Tellus 360, 24 E. King Street, Lancaster, 17602, United States
Join the Central PA Chapter of the American Marketing Association for our next Marketing Meet-Up on Wednesday, August 27, at Tellus 360.
This relaxed, informal gathering is open to all marketing professionals, students and enthusiasts, including AMA members and non-members.
Come prepared to share ideas, gain fresh insights and network with local industry experts and peers. Whether you’re looking to brainstorm new advertising concepts, explore communications strategies or connect with fellow marketers, this event is the perfect opportunity to expand your knowledge and professional circle.
Register on Eventbrite.
We look forward to seeing you there!

Marketing Meet-Up
2025-06-12 17:00 - 19:00 | South County Brewining Co., 170 Crossway Drive, York, PA, 17402, United States
Join the Central PA Chapter of the American Marketing Association for our next Marketing Meet-Up on June 12 at South County Brewing Co.!
This relaxed, informal gathering is open to all marketing professionals, students and enthusiasts, including AMA members and non-members.
Come prepared to share ideas, gain fresh insights and network with local industry experts and peers. Whether you’re looking to brainstorm new advertising concepts, explore communications strategies or connect with fellow marketers, this event is the perfect opportunity to expand your knowledge and professional circle.
We look forward to seeing you there!
Register for the event by visiting Eventbrite.

Marketer's Table: How the Oldest Digital Marketing Channel Still Delivers
2025-06-10 12:00 - 14:00 | Tower Marketing, 626 North Charlotte Street, Lancaster, PA, 17603, United States
Danae, Tower Marketing’s Senior Email Marketing Specialist, will dive into why email marketing and automation are still relevant, the most common email service providers, why Tower recommends ActiveCampaign and how email can support other marketing channels.
Attendees should come prepared to discuss their latest email campaigns, the challenges they are facing and the questions they want to ask their fellow marketers.
You can register for this event by visiting Eventbrite.
Tower Marketing
Tower has been helping its clients rise above their competition for over 25 years because they’re not afraid of a great idea — or the work that comes along with it. Their team loves rising to the challenge to solve the tough problems and ensure you get the most out of your marketing partnership.

Community Catalyst Roundtable: Building Awareness for Habitat for Humanity
2025-06-02 08:00 - 10:00 | Lancaster Lebanon Habitat for Humanity, 1061 Manheim Pike, Lancaster, PA, 17601, United States
Join the American Marketing Association for a morning of thoughtful conversation and collaboration as we explore how to elevate awareness of Lancaster Lebanon Habitat for Humanity within our community.
Our roundtable discussion will focus on key challenges and opportunities identified by Habitat’s leadership team:
Engaging younger generations
Many Millennials and Gen Z individuals are unfamiliar with Habitat’s mission. How can we connect meaningfully with these groups to support long-term growth?
Standing out in a crowded space
With multiple housing nonprofits in our region, how can Habitat differentiate its voice while remaining a collaborative partner in the sector?
Staying relevant amid rising housing costs
As homeownership feels increasingly out of reach—even for middle-income families—how can Habitat remain a symbol of hope and possibility?
Whether you’re in marketing, communications, nonprofit leadership, or simply passionate about community impact, your insights are welcome. Help us explore creative strategies and shared solutions.
Drinks and snacks will be provided.
Learn more and register on Eventbrite.

AMA Central PA Industry Mixer
2025-05-01 17:00 - 19:00 | Snitz Creek Brewing, 2701 Horseshoe Pike, Palmyra, PA, 17078, United States
Join the Central PA Chapter of the American Marketing Association for our Spring Industry Mixer on Thursday, May 1, from 5–7 p.m. at Snitz Creek Brewery in Campbelltown!
Co-hosted by LebTown and Visit Lebanon Valley, this casual gathering will feature local favorites like Seltzer’s Lebanon Bologna, Shuey’s Pretzels and tasty snacks from Snitz Creek.
Each attendee will receive two drink tickets—perfect for toasting new connections and catching up with fellow marketing professionals. Don’t miss this opportunity to network, unwind and enjoy an authentic taste of the Lebanon Valley!

Sponsors

Visit Lebanon Valley
Visit Lebanon Valley promotes visitor travel while highlighting the Lebanon Valley’s unique attractions and local businesses. Its mission is to strengthen the Lebanon Valley’s economy through tourism. To enhance the quality of life and regional pride while remaining true to the Lebanon Valley’s roots. From exploring the expansive outdoors to well-preserved historic architecture to sipping local brews, Visit Lebanon Valley shares all of the appeal that makes the area truly special for visitors and locals to enjoy.
Reserve your ticket by visiting the Eventbrite page.
Learn More
LebTown
LebTown is an independent media organization that provides timely, accurate and comprehensive journalism intended to help people navigate their daily lives and promote the general well-being of Lebanon County.
Learn More
Reserve your ticket for this event by visiting the AMA Central PA Eventbrite page.

Marketing Entrepreneurs in Central PA
2025-04-24 18:30 - 19:30 | Shippensburg University, 1833 Old Main Drive, Shippensburg, PA, 17257, United States
Shippensburg University is excited to invite you to join them for an upcoming panel session, hosted in collaboration with the Diller Center at Shippensburg University and the AMA Central PA Collegiate Committee. Students, faculty and marketing professionals from local colleges and universities will gather for learning, networking and collaboration. Featuring successful marketing entrepreneurs from Central Pennsylvania, the session will offer valuable insights into the challenges and opportunities within the local marketing landscape. The program aims to provide a platform for experienced entrepreneurs to share their expertise, strategies, and industry experience, inspiring future marketers through real-world success stories and encouraging the exchange of information across institutions.
Register for the free event by visiting Eventbrite.
Panelists

Jason Kichline, OnSong LLC
Sam Payson, Muddy Dog Snacks
Becki Fellin, BFellin Studio
Nate Treichler, Good Eggs Greetings

Marketer's Table: The Video Decision
2025-04-15 12:00 - 14:00 | Wakeen & Company, 2001 North Front Street #Suite 300, Harrisburg, PA, 17102, United States
Navigating Your Options for Maximum Impact
Confused by endless video options? This Marketer’s Table will focus on navigating each decision in the video marketing process.
Join us for lunch alongside a 5-minute presentation, take-home resources, and plenty of time for collaborative discussion with fellow attendees.

Key Takeaways

Which platforms are most effective for you to engage with your target audience through video content?
What type of video is most effective to engage your audience on a specific platform. This should inform every element of the video’s creative approach including the emotional tone, run time and overall production value.
How will you get your shiny new video in front of your target audience? (Hint: Website landing pages aren’t a strategy)

Thank you to our host!
Wakeen & Company
Wakeen & Company is a team of strategists, dreamers, curators, facilitators, negotiators, coaches, marketers, visionaries, partners, videographers, writers, artists and storytellers who believe anything is possible.
Learn more
Buy your ticket for the event by visiting the AMA Central PA Eventbrite page.

Marketing Meet-Up
2025-04-09 17:00 - 19:00 | Bulls Head Public House, 14 East Main Street, Lititz, PA, 17543, United States
Join the Central PA Chapter of the American Marketing Association for our next Marketing Meet-Up on April 9 at the Bulls Head Public House!
This relaxed, informal gathering is open to all marketing professionals, students and enthusiasts, including AMA members and non-members.
Come prepared to share ideas, gain fresh insights and network with local industry experts and peers. Whether you’re looking to brainstorm new advertising concepts, explore communications strategies or connect with fellow marketers, this event is the perfect opportunity to expand your knowledge and professional circle.
We look forward to seeing you there!
Reserve your seat by visiting the AMA Central PA Eventbrite page.

Branding Essentials: Strategies for Launching, Sustaining & Growing
2025-03-12 11:00 - 15:00 | Bravo Group, 20 North 2nd Street, Harrisburg, PA, 17101, United States
Join the Central PA Chapter of the American Marketing Association and the Harrisburg Regional Chamber for an engaging workshop built to help you harness the power of branding. Hosted at The Bravo Group, this event features two interactive sessions with a networking lunch in between. Whether you’re a marketing professional, small business owner or entrepreneur, you’ll come away with fresh ideas, proven strategies and real-life success stories to elevate your brand.

Session One: The Power of Brand

Explore the importance and power of a strong brand with the Bravo Group. You will gain insights about how they have utilized strong branding principles for their clients and hear how one of their clients recently was voted new company of the year, despite the fact that it is 125 years old. The session will include:

How to build a strong brand framework that serves as a ‘North Star’ for all of your marketing efforts;
brand archetypes and how they work in the real world as powerful storytelling mechanisms;
real-life examples of incorporating data into your messaging.

Session Two: Local Success Stories

Hear from three local business leaders—Capeles Agency, Pursuit Co-Working, and Torchbearer Sauces—who will share how they started, maintained and grew their brands. Gain insights into the obstacles they overcame, the victories they engineered and the lessons learned along the way. This candid discussion will inspire you to take bold steps in your own brand journey.

Enjoy a networking lunch between sessions, where you can connect with fellow Central Pennsylvania professionals and grow your local network. Don’t miss this opportunity to learn, share, and spark new ideas for your brand’s future!

Secure Your Spot Today

Space is limited. Register now on Eventbrite to reserve your seat for this dynamic branding workshop!
